“The Japanese word “Takumi” has two main meanings.
A skilled worker who practices some trades or handicraft.
Invisible power which makes us deeply moved.”
A luxurious brochure with a hardcover is becoming a rare item. Brochures have a fleeting character: in your mailbox today, in the bin by tomorrow. Thanks to the hardcover of this item it is chrystal clear that this is not what is meant to happen with this one. Takumi is the way of thinking at Nissan and also in this representation of their craftmanship.
The craftmanship in this brochure can be found in the soft touch hardcover, the depth of the images and the unfolding photos.
Nissan stands for vision, dedication and passion. The feeling of luxury customers get in a Nissan car has been translated to these pages by Stockmans.